Instant Ginger Drink Manufacturer Facebook Ads
Instant Ginger Drink Manufacturer, a leading producer of instant ginger beverages, turned to Digitalize Growth for a targeted Facebook Ads campaign to boost their local presence. Previously, the company had struggled with a lack of transparency and unclear results from their former social media agency. Seeking improved brand awareness and more control over their campaign progress, they partnered with us.
Our Work Instant for the Ginger Drink Manufacturer,
Facebook Ads Creation
Facebook Advertisement
Project Overview
The Instant Ginger Drink Manufacturer, a leader in producing convenient and health-focused ginger beverages, sought to enhance its brand presence and drive sales through a robust Facebook Ads campaign. Having previously faced challenges with transparency and measurable results from a different agency, they turned to Digitalize Growth to deliver clear insights and impactful results. Our goal was to boost brand awareness, increase engagement, and drive conversions through targeted social media advertising. By combining organic and paid efforts, we successfully improved visibility and generated a significant rise in impressions and engagement across platforms.
Our Strategy
For the Instant Ginger Drink Manufacturer’s Facebook Ads campaign, we implemented a focused strategy:
- Targeted Audience – Identified health-conscious and ginger enthusiasts through precise demographic targeting.
- Engaging Creatives – Designed visually appealing ads highlighting the product’s benefits and convenience with strong CTAs.
- Diverse Ad Formats – Used carousel, video, and single-image ads across multiple placements like Facebook Newsfeed and Stories.
- Retargeting & Lookalikes – Engaged past visitors and created lookalike audiences to attract new, relevant users.
- A/B Testing – Tested various ad elements to identify top performers.
- Performance Tracking – Used conversion tracking and regular optimizations for continuous improvement.
This approach drove millions of impressions and increased user engagement.
Local SEO Results
ORGANIC SOCIAL MEDIA (January 2022 – August 2023)
PAID SOCIAL MEDIA (January 2022 – August 2023)
Meta
- Link Clicks: +72.9K
- Landing Page Views: +47K
- Ad Engagements: +3.9M
- New Page Likes: +18K
- Post Comments: +3K
- Post Reactions: +85K
- Post Saves: +2.6K
- Post Shares: +5.8K
- Video Plays: +8M
- Average View Time: 11 seconds
- Video Views: +4.9M
- Ad Engagements: +23.2K
- Pin Clicks: +17.9K
- Paid Impressions: +14.5M
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