Building Material Marketer and Distributor Facebook Ads

Building Material Marketer and Distributor

Building Material Marketer and Distributor, a prominent supplier in the construction industry, sought Digitalize Growth’s expertise to enhance their local presence through a strategic Facebook Ads campaign. After facing challenges with their previous agency, including poor transparency and unclear results, they turned to us for a fresh approach. Our focus was on improving brand visibility, driving engagement, and delivering clear, measurable outcomes that aligned with their business goals.

Ads Creation
keyword Researching for PPC ads

The Building Material Marketer and Distributor, a key player in the construction supply industry, partnered with Digitalize Growth to boost its brand presence through a targeted Facebook Ads campaign. Previously facing challenges with transparency and unclear results from another agency, they turned to us for clear insights and better campaign performance. Our goal was to increase brand awareness, engagement, and drive conversions. By combining both organic and paid social media efforts, we helped improve their visibility and generate a notable rise in engagement and impressions across platforms.

For the Building Material Marketer and Distributor Facebook Ads campaign, we employed a targeted strategy:

  • Audience Targeting – Focused on professionals and businesses in construction and renovation through precise demographic and interest targeting.
  • Creative Design – Developed visually engaging ads showcasing top products, with clear messaging and strong calls-to-action.
  • Ad Variety – Utilized carousel, video, and static image ads across Facebook Newsfeed and Stories for broad visibility.
  • Retargeting & Lookalikes – Reached past website visitors and used lookalike audiences to attract new, relevant leads.
  • A/B Testing – Experimented with different creative elements to discover what resonated most with the audience.
  • Performance Tracking – Monitored results using conversion tracking and continuously optimized ads for improved performance.

This strategy resulted in significant growth in brand visibility and increased user engagement.

Strategy First Approach
M+
Facebook Impression
happy customer
K+
Landing Page View
  • Facebook Impressions: +10M
  • Facebook Engagements: +210K
  • New Facebook Likes: +10K
  • Instagram Engagement Rate: +40%
  • Instagram Impressions: +2.8M

Meta

  • Link Clicks: +72.9K
  • Landing Page Views: +47K
  • Ad Engagements: +3.9M
  • New Page Likes: +18K
  • Post Comments: +3K
  • Post Reactions: +85K
  • Post Saves: +2.6K
  • Post Shares: +5.8K
  • Video Plays: +8M
  • Average View Time: 11 seconds

PINTEREST

  • Video Views: +4.9M
  • Ad Engagements: +23.2K
  • Pin Clicks: +17.9K
  • Paid Impressions: +14.5M